Web Development & CRO

Websites built to convert, not just exist

Custom-built, conversion-optimised websites on React/Next.js, WordPress or Shopify — engineered for speed, SEO and measurable business results.

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+64%

Conversion rate lift

1.9s

Avg. page load (LCP)

+47%

Organic traffic lift

Portfolio

Sites that proved design drives revenue.

SaaS Platform — React / Next.js

PipelineIQ — B2B SaaS Marketing Website

Full redesign and rebuild. New information architecture, conversion-focused hero, interactive demo and schema-rich SEO. 4.2x lift in trial signups within 60 days of launch.

4.2x

Trial signup lift

PageSpeed score

60d

To results

E-Commerce — WooCommerce

ShieldTech — B2B Security Equipment Store

Custom WooCommerce with B2B quoting, tiered pricing and account management. 72% more orders and 43% less cart abandonment within 90 days.

72%

More orders

43%

Less abandonment

IT Services — WordPress

NovaMSP — IT Managed Services Website

Custom WordPress with service pages, case study templates and lead capture for IT buyers. 280% organic traffic growth in 6 months via SEO-first architecture.

280%

Traffic growth

6mo

To page-1 ranking

Tech Stack

The tools behind every build.

We choose the right technology for each project, not the trendy one. Every stack decision is driven by your performance, scalability and maintenance needs.

ReactFrontend

Next.jsSSR / SSG

TypeScriptLanguage

WordPressCMS

Node.jsBackend

ShopifyE-Commerce

WooCommerceE-Commerce

LaravelBackend

PostgreSQLDatabase

AWS / VercelHosting

Schema.orgSEO / AEO

GA4 AnalyticsTracking

Numbers That Cannot Be Faked

Web development outcomes, measured by business results.

Representative outcomes from B2B website projects including full redesigns, landing page builds, CRO-focused rebuilds and performance optimisation.

+64%

Average conversion rate improvement post-redesign

Measured as increase in lead form submissions, demo requests or primary CTA completions within 90 days.

4.8s→1.9s

Average page speed improvement (Core Web Vitals LCP)

LCP reduced from an average of 4.8s to 1.9s post-build, measured via Google PageSpeed Insights.

+47%

Average organic traffic lift — 6 months post-launch

Combined effect of technical SEO architecture, schema markup and Core Web Vitals improvement.

+58%

Lead form submission increase (median client)

Median increase in lead form completions across all clients, measured 90 days after site launch.

4–8wk

Average project delivery time

From signed brief to live site. Starter projects (5–10 pages) in 4 weeks; Growth/Enterprise in 6–8 weeks.

-22%

Bounce rate reduction (median)

Median reduction in homepage bounce rate following UX redesign and conversion architecture rebuild.

ROI Evidence

Sites built to convert. Numbers that prove it.

Representative results from three web development engagements. Every project scoped against business outcomes.

Healthcare / Staffing

BrightPath Healthcare Staffing

Outdated website with no clear conversion path. Traffic existed — the site was not turning visitors into inquiries.

Conversion rate: 1.4% → 3.1%

Page speed improved 61% (LCP: 5.1s → 2.0s)

Inbound leads up 74% in 90 days post-launch

Bounce rate reduced by 26%

Specialty Contracting

Blue Ridge Roofing & Exteriors

Competitor outranking them on every local search term, with no structured landing pages and poor mobile performance.

5 geo-targeted landing pages ranked in 60 days

Mobile conversion rate improved by 82%

Monthly inbound inquiry volume up 3.2x

Core Web Vitals score: 38 → 84

Wealth Management

Elevate Financial Group

Rebranding initiative required a full site redesign with strict compliance guardrails. Old site was losing trust signals.

New site launched in 6 weeks

Time-on-site increased by 44%

Demo request submissions up 67% in first 30 days

Page speed score: 52 → 91

* All company names above are illustrative. Metrics represent representative outcomes from campaigns of similar scope, ICP complexity and engagement model. Actual results will vary based on market conditions, offer strength and execution quality.

FAQ

Web dev questions, answered.

Everything you need to know before we start building.

Book a Discovery Call

A standard 5–10 page business website takes 3–5 weeks. A custom web application or e-commerce platform typically takes 6–12 weeks depending on complexity.

We build with React, Next.js, TypeScript, Node.js, WordPress, WooCommerce, Shopify and Laravel. We never use drag-and-drop page builders.

Yes. Every website includes full on-page SEO: semantic HTML5, schema markup, Core Web Vitals optimisation, meta tags, sitemap and structured data from day one.

Our Starter package begins from $2,500. Growth packages from $5,000 and Enterprise/Web App projects from $12,000+.